|
|
Building For Success
Additional Important Points To Remember When Using Links
This section of our website is meant to pull together the philosophy and techniques behind creating inbound links. So if you are reading this section first or last, hopefully it will help make sense of it all
Need some help with all the terminology? See our current Reference sheet in our Article section.
Just to review-what you should remember when building links:
- Why would someone want to exchange a link with your site? It can be answered in two words: QUALITY CONTENT. If your site has nothing new or important to present, why would someone want to link to it?
- Links from websites related to your own topic or theme need to be obtained. If those in your own area think highly enough of your website to link to it, what does that say?
- Getting a link from a major directory or high ranking website can be more important than say 20 links from smaller sites (even in your own area). Again, if a big name player gives you a link, what does the little guy will think?
- TIME--it will take time so one must be patient.
Designing Your Website to Succeed
It is all about the Search Engines
Creating links to your website is a great promotional tool and mandatory for any website to succeed. The network of links that you create will help you website succeed, but it also is critical for your search engine rankings. (See how all the search engines are connected here)
You can't ignore the importance of the search engines. Everybody uses them, that is why there are so many search engine optimization (SEO) services out there. Your site needs to be "search engine friendly". It must be designed so that the search engines will see and indexed your website.
This means that the design of your website is just as critical as the links you build. If you website is not built well, the search engines will not index (include) it in their databases and probably many webmasters will not link with you. Why link to a website that has no visibility?
Want more information on SEO and search engines?
SEOBook: Aaron Wall has put together a great website, blog, and ebook on SEO.
All are extremely well written and contain a wealth of information. SEOBook is one of only a few ebooks that really cover the subject of search engines and website design so thoroughly. See the review on SEOBook by Linking101.com
Search Engine Fast Start, written by Dan Thies provides a through step-by-step guide to search engine positioning for the beginner to intermediate level webmasters.
Dan knows how the search engines work from personal experience. Search Engine Fast Start is packed with great charts, graphics, and easy to follow text to show you how to deal with and rank well in the search engines. I know Dan and trust his knowledge. Highly recommended!
This 200+ page ebook from Michael Wong contains what you need to know to create or re-create your website so it is better seen online.
It was written for the novice to learn more of the basics so they could do it themselves. There is practical, easy to follow information that any webmaster needs to know to have a successful online presence. Another recommended resource.
Search Engines Masters Course. A free online course from a well respected Internet Marketer, Sumantra Roy.
Keywords
Keywords are what you use to describe your site, create your theme, and the terms people use to find your website via the search engines. The keywords you choose, where you place them, and the frequency of use (i.e. keyword density) on your website will greatly influence your website ranking.
An excellent website for working with keywords is WordTracker. With Word
Wordtracker has just come out with a 75-page guide features leading experts in the SEO industry and asked them to provide keyword advice to a fictional company selling vegetarian dog food online.
Click on the above image, to download their complementary e-book.
Want to check your own keyword density? Try KeywordDensity.com. It is a free keyword density and word depth calculator. It has numerous options in analyzing your page; you can even check your competitor's site.
What Are You Going To Do Now?
Well we have gone over the basics, told you what to look out for and what works best....what are your options now?
OPTION 1. Do it yourself.
Linking101 highly recommends you purchase Jack Humphrey's Power Linking 2005. Jack has put out a great update to his already successful Power Linking ebook. We participated with Jack on providing information and resources for Power Linking 1 and 2 and were very pleased with those works. Well, Power Linking 2005 is those guides and more!! After reviewing this ebook/online course, we say have to say "ditto to what we said before" to this new, jam-packed and invaluble version! This is the only Linking Guide you will ever need Power Linking is tremendous linking tool. The mix of text, screenshots, links to real examples, and audio clips is refreshing, easy to follow, and very effective. You cover so much in one ebook; it amazed me. If you are looking to understand and harness the power of linking, get Power Linking! This is a great book, I wish I had written it!" Linking101 has created a Link Management Script that you can incorporate into your website to help manage your link building program. By having your links organized and easy to find, your website will stand out and be recognized as a credible link exchange website. Currently it is at Version 5 and requires a Unix based web hosting. OPTION 2. Have a professional do your link building for you. They are tons of SEO, search engine optimization companies that provide this link building. You can contact Linking101 for our recommendations. SEO Research Lab, run by Dan Theis, is another excellent choice for professional help. No matter which option you choose, building links to your website is a imperative. Improving your link popularity is one of the best things you can do to make your website and business grow. Remember, Linking101 is here for webmasters such as yourself. This website will be updated frequently, so remember to come back, plus sign up for LinkingNews, our newsletter or visit our blog, the LinkLog (another great way to stay informed). Continued success with your website promotion! Copyright 2001-2006 © by LRSxpress/Linking101, All rights reserved.
Well you have finished reading over this website and have a good idea what link building is all about. The time is now to start!
Formulate your plan, organize or optimize your website, and begin looking and asking for links.
"This truly is a COMPLETE LINKING PACKAGE!
Unauthorized use of the contents or design of this website is prohibited.
You may not use, duplicate, or publish any of our materials without our express legal consent.
